Hello and welcome to Fire in the Gut Ultra Performance Apparel.  My name is Tim Grizzell.  I started this company because I am passionate about performance apparel and helping others stay dry!  As a former Navy SEAL,  alpine skier, marathoner, hunter, outdoor enthusiast and ADVENTURE ATHLETE, I have spent a lot of time in the elements wearing a wet shirt that never dried out quickly.  A soaked shirt cannot perform in either cold weather or hot weather.  A dry shirt is needed to prevent heat loss or promote heat loss depending on the climate you are running in at the time.

It was this frustration and a passion for technical clothing that set me on this journey to create a adventure athlete apparel clothing line with FLASH DRY technology.

We promise that we will keep you dry.

Adventure Athlete Driven!

Tim Grizzell, Owner and Founder